Location: 50 Jurong Gateway Rd, #01 - 23 Jem, Singapore 608549
Floor 1 · Jem
One of Singapore's most trusted names in diamond and gold jewellery, shining since 1977.
One of Singapore's most trusted names in diamond and gold jewellery, shining since 1977.
Goldheart Jewelry is one of Singapore's most established jewellery brands, renowned for its exquisite diamond collections and elegant gold pieces. From stunning engagement rings to timeless eternity bands, the boutique offers a curated selection of finely crafted designs that cater to life's most meaningful moments. Goldheart is particularly known for its Celestial Bloom collection and its range of lab-grown diamond options, making fine jewellery more accessible. Beyond bridal pieces, the store carries an impressive array of necklaces, bangles, earrings and pendants in white, rose and yellow gold. Whether shopping for a milestone gift or a personal treat, customers can browse at their own pace in a warm, well-appointed setting. The knowledgeable staff are on hand to guide selections without pressure, ensuring every visitor finds something that resonates. Located at JEM in the heart of Jurong East, Goldheart Jewelry brings its legacy of craftsmanship and trust to the neighbourhood. Drop by to discover why generations of Singaporeans have turned to Goldheart for the pieces that mark their most cherished memories.Based on 1863 Google reviews
Based on customer ratings
No negative reviews yet.
Choo Zhi Yong
Had a really great and positive experience shopping for an engagement ring for my now fiancée! Met the sales consultant, Joyce, who patiently brought me through the different designs of the diamond to help me choose which is the most ideal …
Nur Atika Basri
I would like to compliment Joyce, Yuki, and Abbie for their excellent service. They were all incredibly professional, patient, and attentive throughout my visit. Each of them took the time to understand what I was looking for and offered …
S T
I really appreciate the excellent service that Kelvin Goh provided today. He is attentive, knowledgeable, and genuinely helpful, which made our shopping experience smooth and enjoyable. Thank you for going the extra mile!
Ho Viper
I would like to express my sincere appreciation to Yuki Ng from Gold Heart Jewellery for her exceptional service. She was attentive, patient, and highly knowledgeable, making the entire purchasing experience smooth and enjoyable. Her …
Hui Ching
Very good service at Goldheart, JEM outlet. This is my second time served by Joyce Tan. She is always friendly and nice. Highly recommended!
Goldheart Jewelry
Goldheart Jewelry Store
The exterior of a Goldheart jewelry store is visible, with the store's name prominently displayed in large, illuminated letters above the entrance. Inside, display cases showcase various jewelry items, including necklaces and rings, against a backdrop of red display boards. A banner advertising "100% GOLD TRADE-IN" hangs near the entrance. The store features modern lighting fixtures and elegant display tables.
Goldheart Jewelry Store
The exterior of a Goldheart jewelry store. A large illuminated sign above the entrance reads "GOLDHEART". A banner hangs below the sign advertising a "SOLITAIRE SALE". Inside, display cases showcase jewelry, and shelves are stocked with more items. A promotional stand with "Happy 2018" graphics and dog-themed imagery is visible near the entrance.
Goldheart Jewelry Store
The exterior of a Goldheart jewelry store is visible, with the store name illuminated in blue above the entrance. Inside, displays of jewelry are showcased on shelves and in glass cases. Several customers and staff members are present within the store. A promotional poster for a sale is displayed to the right of the entrance.
Diamond Accent Ring
A close-up shot of a hand wearing a thin, silver band ring with small diamonds embedded along its surface. The background is blurred, showing a textured surface with yellow and gray tones.
Jewelry Display Case
A close-up view of a jewelry display case filled with various rings and earrings. The jewelry is arranged on white and pink stands within a glass-covered counter. In the background, a calculator and a small jewelry box with a pendant are visible.
Gold Bracelets
A person's arm wearing two delicate gold bracelets. The bracelet on the left features small gold beads and a larger spherical charm. The bracelet on the right has a chain with a charm shaped like a stylized flower or geometric pattern. In the background, a display case shows more gold jewelry and red packaging, suggesting a jewelry store setting.
Jewelry Store Employee
A smiling man in a grey sweater vest over a white collared shirt stands behind a glass display case filled with jewelry. He has a name tag on his sweater vest. The display case contains rings and other jewelry items. There are bottles of water and a shopping bag on the counter. The background shows a pink curtain and a narrow hallway.
Gold Charm Bracelet
A close-up shot of a black braided bracelet with a gold charm shaped like a money bag. The bracelet is presented in a grey jewelry box with a dark grey fabric lining. The money bag charm has intricate detailing and appears to have Chinese characters on it.
Gift Boxes with Ribbons
Several gift boxes, each tied with a satin ribbon, are displayed on a counter. The boxes have the brand name "GOLDHEART" printed on them. In the background, jewelry such as rings and earrings are visible in display cases. A price tag is also visible in the lower right corner.
Gold pendant necklace in a box
A gold pendant necklace with a braided black cord is displayed in an open jewelry box. The pendant is a rectangular gold charm with intricate carvings. To the left, a clear plastic bag contains a small silver item, possibly a clasp or charm. The background features a textured red wall and a display case with a red and white abstract design.
Goldheart Business Card
A hand holds a gold business card with the Goldheart logo and contact information. The background shows a blurred display of jewelry and a pink ribbed curtain.
Jewelry Display
A person wearing a grey sweater with a name tag that reads "Stacy Lee" is presenting two rings on a black velvet tray. The tray also contains a small red square card and a white cotton swab. In the background, a jewelry store display case is visible, filled with various necklaces and bracelets.
Jewelry Store Interior
The interior of a well-lit jewelry store. Display cases filled with jewelry are visible, along with shelves showcasing necklaces and other items. The store features a modern design with wooden accents and pink detailing on some furniture. A sign reading "GOLDHEART" is prominently displayed.
Jewelry Store Interior with Shopping Bag
A pink shopping bag with the logo "GOLDHEART" is held in the foreground. Behind it, the interior of a jewelry store is visible, featuring display cases with jewelry, shelves with red boxes, and wooden accents. The store appears well-lit with modern lighting fixtures and security cameras on the ceiling.
Rings
Two hands are shown wearing rings. The left hand has a gold band with a small diamond. The right hand has a gold band with a row of small diamonds. In the background, there are displays of jewelry.
Jewelry Store Display
A display case filled with jewelry, including necklaces, rings, and bracelets, is shown in front of a wooden paneled wall. Above the display, the word "Celestial" is visible in large lettering. A circular, abstract blue and white graphic is mounted on the wall behind the display. A small promotional flyer is placed on the counter.
Jewelry Display
A display case filled with various pieces of jewelry, including earrings, rings, and bracelets. Some items are presented in open boxes, while others are on stands. A person's shoulder and arm are visible in the background, suggesting a retail environment.
Gold Heart Love Frame
A framed gold artwork featuring two teddy bears and the word "LOVE" is displayed in a red box. The artwork is on a counter with other jewelry display stands and red shopping bags. A document with terms and conditions is also visible.
Gold Necklace with Pendants
A gold necklace with two pendants is displayed in a purple velvet jewelry box. One pendant is shaped like a four-pointed star with intricate designs, and the other is a rectangular frame containing a similar intricate design. The background is blurred, showing hints of red and white.
Jewelry Gift Box and Shopping Bag
A close-up of a small, textured gift box with a peach ribbon tied in a bow. The box has the embossed logo "GOLDHEART". Behind it, a gray shopping bag with the same "GOLDHEART" logo is visible. The items are placed on a glass surface, likely a display case in a jewelry store, with various gold jewelry pieces displayed underneath. A yellow sign with a QR code and text about interest-free installments is partially visible on the left.
Google Review Sign
A sign with the Goldheart logo and a QR code encourages customers to leave a Google review. The sign features an image of gold hoop earrings and the text "Tell us about your experience! Leave us a Google review Scan Here". Below the QR code, it reads "GOLDHEART JEM GOLDHEART". The sign is placed in front of a display of jewelry.
Diamond Jewelry Set
A red velvet jewelry box displays a diamond necklace, a pair of diamond earrings, a diamond ring, and a diamond bracelet. Another jewelry box to the right contains a diamond bracelet. A small tag at the bottom right reads "Celestial, The World's First Starburst Diamond.".
Jewelry Display Case
A glass display case filled with various pieces of jewelry, including necklaces, earrings, and rings. The jewelry is presented on black velvet stands and displays. The background features wooden paneling and digital screens showcasing diamond imagery and the brand name 'Celestial'. A promotional poster of a woman is visible on the right side.
Jewelry Display with Business Card
A display of rings and earrings in a jewelry store. A business card for Abbie Yap, Assistant Boutique Manager at Goldheart JEM, is placed in the foreground. The card includes contact information and a QR code to review on Google. The background features a festive, winter-themed display.
Jewelry Store Interior
The interior of a jewelry store with display cases filled with rings and necklaces. A large circular display with a starburst pattern is mounted on a wooden paneled wall, above which the word "Celestial" is displayed in illuminated lettering. A small black stand with a chart is placed on a display case.
Jewelry Gift Box and Bag
A silver gift box with a gold ribbon is placed on a silver shopping bag with gold lettering that reads "GOLDHEART". The bag has a braided gold rope handle. In the background, a display case shows various jewelry items, including rings and necklaces. Some of the jewelry boxes in the display have labels indicating carat weight and clarity, such as "0.57 E VS2" and "0.40 E SI1".
Jewelry Display
A display case filled with various pieces of jewelry, including necklaces and earrings. A gold necklace with a heart-shaped pendant is open in a display box in the foreground. A person's hands are visible in the upper part of the image, suggesting a retail or service interaction.
Gold Necklace with Heart Pendant
A gold necklace with a beaded chain and a circular pendant featuring a heart design is displayed on a purple velvet card. The background shows a blurred view of a jewelry store interior with display cases and shopping bags.
Gold and Silver Beaded Bracelet in a Box
A close-up shot of a bracelet made of alternating gold and silver beads, displayed in an open, light-colored jewelry box lined with dark purple velvet. The bracelet rests on a purple velvet cushion inside the box. In the background, out of focus, are rows of small bottles and a person wearing a watch.
Jewelry Display Case
A display case filled with various rings. The rings are arranged on tiered stands with pink and white accents. The background features a light blue wall with a floral pattern.
Diamond Necklaces on Display
Two diamond necklaces are displayed on a beige mannequin bust in a jewelry store. The top necklace is a delicate chain with small diamonds. The bottom necklace features a more intricate design with larger diamond pendants and a teardrop-shaped pendant at the end. The background shows a blurred view of a jewelry display case with more items.
Pearl Necklace
A close-up shot of a rose gold necklace with a large, golden pearl pendant. The pendant is adorned with three small butterfly charms, each with a tiny diamond. The necklace is displayed on a white jewelry stand, with a hand gently holding the stand from the side. A price tag is visible on the necklace chain.
Goldheart Gift Boxes and Bag
Three red gift boxes with gold ribbon bows and the Goldheart logo are stacked in front of a large red Goldheart shopping bag. The boxes and bag are likely for jewelry or other luxury items.
Jewelry Display
A display case filled with various rings, including engagement rings and wedding bands, arranged on blue velvet stands. The rings are made of gold and silver and some are adorned with diamonds. A sign with the text "To Have & To Hold" is visible on the glass.
Goldheart Business Card
A business card for Kelvin Goh, Master Jewellery Advisor at Goldheart JEM. The card includes contact information, address, and a QR code to review on Google. The background shows a display of jewelry.
Goldheart Ring Display
A hand holds a gold ring with a bamboo-like design. In the background, a white box with the gold embossed logo "GOLDHEART" is visible. Below, a display case shows several rings in blue velvet boxes, some with colorful reflections. A document with text is also partially visible at the top.
Jewelry Store Service
A person is getting their ear pierced by a staff member in a jewelry store. The store has displays of necklaces and other jewelry. The brand name "GOLDHEART" is visible on the wall.
Jewelry Store Interior
The interior of a jewelry store is shown, with displays of necklaces, rings, and other jewelry. A large sign with the word "GOLDHEART" is visible at the top of the image. There is also a Christmas tree decorated with ornaments and lights. A display case in the foreground shows various jewelry items under glass domes. In the background, there are more display cases and a circular blue light fixture with the word "CELESTIAL" above it. A few customers and staff members are visible.
Business Card
A business card with the Goldheart logo, contact information for Angie Ng, Senior Jewellery Advisor, and a QR code to review on Google.
Gold Necklace in a Jewelry Box
A close-up shot of a gold necklace with two interlocking rings, displayed in an open cream-colored jewelry box with a purple velvet lining. The box is placed on a black velvet display surface. In the background, a receipt with prices is partially visible.
Goldheart Shopping Bag and Jewelry Display
A gray shopping bag with gold rope handles and the "GOLDHEART" logo printed in gold is held in front of a display of rings. The rings are presented on white stands within a jewelry store display case. The background shows a pink, textured wall.
Heart Pendant in Jewelry Box
A gold pendant shaped like two nested hearts is displayed in an open gray jewelry box with a dark purple velvet lining. The box is placed on a display surface with a blue background and white geometric patterns. Other jewelry items, possibly earrings, are visible in the blurred background.
Goldheart Business Card
A business card for Goldheart, featuring the name Stacy Lee, Jewellery Advisor. It includes the address for Goldheart JEM, contact numbers, and an email address. A QR code and a Google review prompt are also visible.
Gold bar with horses in a display box
A gold bar featuring a relief of galloping horses is displayed in a red velvet-lined wooden box. The box is open, and the gold bar is secured with a red ribbon. The display is inside a glass case, with other jewelry items, such as rings, visible in the background. A label reading "COLOR GEMS" is visible on the right side of the case.
Jewelry Display
A close-up view of a jewelry display case, featuring several gold rings and earrings on a black velvet tray. In the background, a person's arm and shoulder are visible, along with a pink card with a barcode. Below the tray, other jewelry pieces are displayed in blue boxes.
Gift box with ribbon
A close-up shot of a silver gift box tied with a golden ribbon. The box has a textured surface and the words "GOLD ART" are visible in gold lettering on the side. A grey shopping bag with a gold rope handle is behind the gift box.
Gold Necklaces and Jewelry Display
A display of gold necklaces and jewelry, including necklaces, earrings, and bracelets, showcased in illuminated wooden frames with red velvet backing. A decorative red jewelry box with floral motifs is also visible.
Beaded Bracelets
Two beaded bracelets with gold-colored charms are displayed on a dark surface. One bracelet is made of light blue beads, and the other is made of pink beads. Both bracelets feature gold-colored charms that appear to be mythical creatures. A price tag is attached to the light blue bracelet.
Winnie the Pooh Honey Pot Bracelet
A close-up shot of a bracelet with a Winnie the Pooh honey pot charm. The bracelet is made of braided light blue and yellow cords, with small pastel beads interspersed. The honey pot charm is gold-colored and has the word "Honey" inscribed on it in red. The bracelet is displayed on a dark gray textured surface, with a decorative orange and blue patterned border visible at the top of the image.
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